Re-brand concept for local kitchen company.
Local kitchen designers and furniture makers Anthony Mullan Furniture have had their current branding since their 10 year anniversary in 2010. Since then, their business has grown in size and evolved in the kinds of kitchens and customer service they offer. To reflect this, a re-brand has been pitched to bring their visual identity in line with their high quality kitchens.
As their current brand colours of yellow and green were very limiting for design collateral, a more neutral palette was proposed, but one that portrayed an element of sophistication and style. A sleek monogram allows flexibility for the overall identity, while bringing a simplicity that would let the kitchen designs take centre stage.